“In 1950 out of sheer necessity, my late husband Mr Harold Morris and myself went into business as Industrial Clothing Specialists...”
And so began the Gloverall story. Originally making boiler suits, overalls and warehouse coats, Gloverall was approached by the Ministry of Defence at the end of the Korean war to dispose of some surplus duffle coats. When this supply ran out, it was clear the demand was still there - and the Gloverall Duffle coat was born!
From a factory behind St Paul's Cathedral Harold and Freda Morris with the help of Harold's Father, a master tailor began to work their duffle coat-ey magic. Picked up quickly, the Gloverall Duffle coat became a symbol of ‘social renegades’ in the 50s and 60s. The coat was worn by film and TV icons from Bing Crosby and Perry Como through to John Wayne and Dudley Moore.
Perhaps the most famous Duffle Coat of all is The Monty (Called ‘The Freda’ for women), named after one of the most iconic Duffle coat wearer, Field-Marshal Bernard L. Montgomery.
For Winter 2013, the mens Mid Monty will be available in new colour way, burgundy (pictured below) and traditional beige. This made in England duffle coat is a mid length version of the original wartime coat, featuring Varnished wood toggles & jute rope fastening, fixed shoulder ‘cape’ detail for extra strength and warmth and usually made in boiled wool mix, so perfect for winter.
Also coming for the boys are a new short, waist length Gloverall Monty Duffle Coat in Navy, a new colour in the Gloverall Reefer coat, Khaki and a rather special Gloverall unlined Chesterfield three quarter length coat in grey herringbone - look out for that one!
In the womens range, featured new styles include a Gloverall Shawl Collar Swing Coat (pictured above) in Navy/Burgundy and a Sherpa Monty Duffle Coat in boiled wool in Earth Brown.
View the complete Gloverall range at Atom Retro here:
Mens - www.atomretro.com/gloverall
Womens - www.atomretro.com/gloverall_womens