Wednesday, 16 March 2016

50 Years of Brutus Trimfit - All I've Ever Known

Famous for it's Mod Trimfit Shirt, British brand Brutus celebrates it's 50th anniversary this year! And to do it in style, Brutus is launching it's first full lifestyle collection in 20 years.

Launching officially tomorrow (17th March), the new collection for Spring/Summer 2016 features trousers, t-shirts, polos, a Harrington jacket - and of course, all the classic Trimfit shirts Brutus is well known for.

The new collection is already available for order from Atom Retro - bag your favourites today and be the first to wear it!

Brutus was founded in 1966 by brothers, Keith and Alan Freedman, and is still run today by Keith's son, Jonathan. Brutus quickly became famous for their Trimfit shirt - a smartly cut shirt with a darted and box pleat back, the fitted style appealed to Mods and Brutus shirts in gingham, tartans, checks and plains became a wardrobe staple.

In the seventies, Brutus Jeans also shot to fame, with adverts by David Bailey and even a UK number 3 hit for the 'Jeans On' song on the Brutus Jeans TV advert (sung by David Dundas).

Brutus Trimfit is a firm favourite of Atom Retro. Check under the read more for a preview of the 'All I've Ever Known' collection or head over to Atom to order your Trimfit before they all sell out!

Brutus Trimfit Heritage Tartan Shirt in Blue

Brutus Trimfit Gingham Shirt in Blue

Brutus Trimfit Gingham Shirt in Red

Brutus Trimfit Madras Check Shirt in Red

Brutus Oxford Shirt in Navy

Brutus Oxford Shirt in White

Brutus 70s Ringer T-Shirt in Red

Brutus 70s Ringer T-Shirt in Navy

Brutus Harrington Jacket in Black